Strategic Thinking

Falling in love with helping customers and transforming their business

Falling in love with helping customers and transforming their business

To many, sales is monotonous, an endless cadence of block and tackle, kick and punt; or ruck and maul if…

Whale Hunting Part II – Anchoring The Deal

Whale Hunting Part II – Anchoring The Deal

Budget. Timeline. Compelling Event. Success Criteria. Together these form the basis of anchoring a deal so that it does not…